Institution or outpost?
His article begins like this:
Are we an institution that needs to be preserved or a vibrant outpost of the kingdom of God? That's what church leaders have to keep asking.
When institutional concerns are paramount, then preserving the status quo and making the clientele happy drives all decisions. Experts are brought in to preach the institutional mantra: "slow change, slow change, slow change." Cantankerous people run the show with their objections. Meeting consumer demands (with the members as the consumers!) rather than forming people as disciples becomes the preoccupation.
But when the spiritual leaders figure out that they are not an institution to be preserved but a body of believers who are following the way of Jesus, then missional--rather than consumer--concerns drive decisions.
As you can see, the ClubMed vs. FedEx dialogue continues...